UX Moments MindMeld

Life is just a series of moments strung together. With our mobile devices in-hand and always connected, it's changing how we behave and what we expect from the brands we trust. If we can identify these important moments and understand their context, we can leverage them to create a better UX. Topics covered include:

  • Deconstruct the customer journey
  • Understand the 4 types of moments
  • Identify the important moments
  • Leverage moments to influence behavior